Augmented Reality helped us grab the public’s attention with our latest mall activations.
Public engagement with cutting-edge mall activations
Category: Consumer
In-store activation educated and delighted customers around Global Citizen initiatives
In Q4 we ran an awareness campaign in all seven HP stores across the country, as well as in the top 20 Incredible Connection stores.
Content-creator Nadia Jaftha shares the ENVY by HP with her followers
The multi-talented South African social media star Nadia Jaftha was a natural choice for us to partner with to highlight the beautiful and versatile ENVY by HP.
Nadia...
Lindy Lin shows off the simplicity and elegance of the Spectre by HP
South African influencer Lindy Lin worked with HP this quarter to show the Spectre by HP off in its natural habitat: being awesome and useful in professional situations.
OMEN by HP backs local gaming influencers
Samantha Wright (Tech Girl) and “Super Dave” identified as key influencers on the local gaming scene.