Targeted use of sponsored content on LinkedIn was at the core of this campaign.
Mid-market/SMB LinkedIn campaign ignites interest in HP’s solutions
Targeted use of sponsored content on LinkedIn was at the core of this campaign.
In June of this year, HP had a stand at the DRC Mining Week Conference showing off our latest and greatest productivity devices.
These ads targeted the 400k+ air travellers in the LSM 7-10 bracket that pass through ORT’s international arrivals every month.
In mid-July, we invited some of our partners and customers to the Zwartkops Raceway to experience the power of speed.
Their first taste of it was in a one-hour...
Thanks to OR Tambo’s average monthly foot traffic of a whopping 896,516 people, the activation got a lot of attention.