This past quarter, we took the idea of educating consumers with interactive stands in malls to four of our biggest corporate clients.

We visited Edcon, First Technology, BCX, and IT Master with our stands and brand ambassadors to engage employees on the same level as we did in the malls.

Through this initiative, we created awareness among these companies and their employees, and amplified HP’s call to action on the issues that are important to us like global citizenship, recycling and more.

From all four activations, we had over 650 visitors to our stands and received more than 400 pledges.